E-commerce marketing

Before channels, we ask about margin per order, delivery radius and which SKUs actually carry the business. Your license matters too: a free zone company and a mainland company reach the domestic UAE market differently. Answers here decide the budget split long before a single campaign goes live.

Demand also moves by season and by language. Ramadan changes when people shop, summer thins resident traffic, and the cooler months bring visitors who search in other languages. We run keyword and intent research for English- and Russian-speaking audiences in the UAE. Campaigns on Google Search, Performance Max and Meta then follow that calendar, not a flat monthly budget.

Cataleya Flowers, a premium flower delivery brand in Dubai, shows the full chain: store design and development, CRM setup and process automation, then Instagram and Google Ads. The storefront, the CRM and the ad accounts were built as one system rather than three that get connected later.

Accounts we audit often run one campaign for every product, with a feed of thin titles and missing attributes. Conversion tracking records form fills instead of purchase value. As a certified Google Partner, we rebuild the structure first: clean Search, a segmented Shopping feed and Performance Max, all fed with real revenue data.

Then we measure what an e-commerce marketing agency in Dubai should be judged on: profit per order and repeat purchase, not clicks. Retention and CRM close the loop. We connect the store to Bitrix24 or amoCRM (Kommo) and route WhatsApp inquiries through the official Business API. That way online store growth in the UAE compounds instead of resetting every month.

• Product feed rebuilt and segmented by margin, not by category
• Purchase and revenue tracking verified across GA4 and the ad accounts
• One dashboard where spend, orders and margin sit together